View: Liverpool reap rewards of £300m plan amid record-breaking announcement
Liverpool have been named the most-watched Premier League club with a cumulative audience of 471 million for all league matches. The Reds announced the news…
Finance
View: Liverpool need to change strategy amid £318m net-spend mark
Liverpool owners Fenway Sports Group have gained a reputation as one of the most financially savvy owners in football. The Reds’ financial stability has been…
Liverpool announce ‘next level’ partnership with Lucozade as part of £300m plan
Liverpool have announced a new multi-year partnership with sports drink giants Lucozade. The Reds announced the news on their official website on Thursday (8 August),…
View: Liverpool pre-season tour perfect chance to improve £272m commercial benchmark
Liverpool owners FSG have proven their financial acumen over the years as the Reds have become one of the most financially stable clubs in football.…
View: Liverpool owners FSG made smart decision on Bordeaux despite their horrible situation
Bordeaux have filed for bankruptcy and given up their professional status as a football club following the end of talks for Liverpool owners Fenway Sports…
Liverpool announce sponsorship deal with German brand Strauss
Liverpool have announced a partnership with German engineering and manufacturing performance workwear firm Strauss. The club confirmed the deal on their official website (22 July),…
View: Liverpool owners FSG dodge £84m Bordeaux bullet amid Kylian Mbappe influence
Liverpool owners Fenway Sports Group have dodged a bullet with their decision to pull out from the deal to purchase a majority stake in Bordeaux.…
Liverpool to be strengthened by proposed FSG purchase of Bordeaux
Fenway Sports Group president Mike Gordon believes a multi-club model will strengthen Liverpool – and he has a point. The Athletic reported (9 July) that…
Liverpool owners Fenway Sports Group open talks for Bordeaux takeover
Liverpool owners Fenway Sports Group have opened discussions to take over Bordeaux, according to France Bleu Gironde. Writing on their website (9 July), the French…
Liverpool transfer plans to be boosted by share of £119m UEFA windfall
Liverpool will receive a lump sum from UEFA following the efforts of players at Euro 2024, according to the Liverpool ECHO. Writing on their website…